If a coworker posts a photo with a patient from your unit on social media, what is the most appropriate action?

In situations involving patient confidentiality and the sharing of their images on social media, it is crucial to adhere to established policies and protocols designed to protect patient privacy. Reporting the situation to the hospital compliance officer is the most appropriate action because it ensures that the issue is addressed by someone trained in compliance and ethical standards within the healthcare setting.

Healthcare organizations typically have strict guidelines about sharing patient information, including images, which fall under HIPAA regulations. The compliance officer can investigate whether any policies were violated, provide guidance on next steps, and facilitate the necessary interventions to mitigate any potential breach of confidentiality. This action also helps maintain professional standards and protects the reputation of the healthcare facility.

Ignoring the post may lead to further violations or a culture where unethical behavior is tolerated. Confronting the coworker might lead to interpersonal conflict or discomfort without resolving the overarching policy violation. Additionally, asking the patient for permission is not entirely appropriate, as even with consent, healthcare professionals must still comply with institutional policies regarding social media use.